If you do marketing, or want to, I might be useful to you.

Very useful. I hope.

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When I was starting out, a few people shared their wisdom, their secrets and in some cases their credibility with me. I haven't forgotten those moments. This site is how I return the favor.

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Over the years, I’ve worked on marketing for a couple of people who went on to be on the Forbes 400 list. And for a long list of founders, execs, and entrepreneurs  who've built impressive companies, careers and lives. 

What I’ve learned from all that? Marketing is rarely about genius. It’s about clarity, consistency, and knowing how to test your way to the truth.

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That’s what I share here.

This writing isn’t like the hundreds (or thousands?) of ads, landing pages, fulfillment pieces, and mailings I’ve created. Those were designed to convert. This is designed to help — you.

But I’m not here to guess what you need.

Tell me.

What you’re puzzled by. What you’re working toward. What you wish someone with a few more miles on them would share with you.

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You can email me directly from the About tab. Or leave a comment. I read it, get back to you.

And if you want to make my day, fill out the short survey on the Survey tab. Two minutes. Very helpful.

Thanks for being here. Let’s make it worth your while.